A destination, not a dead end
Some years back the South End Chamber of Commerce got an injection of enthusiasm when Brenda Bodice joined up and was made President at her first meeting. Being president, some folks think, is a grand honor. Those folks never joined an organization in their lives, obviously. Never been to a meeting, never served on a Board, never got out much. Presidents are people who like the title the way a rich guy likes a Hummer. It gets rotten mileage, it drives like a tank, it looks like a Toy for Testosterone Challenged Idiots. But … it’s big, it takes up most of the highway, and … you can’t help but notice it.
Brenda, though, God bless her heart and the proudly displayed breasts it beats beneath, wanted to vitalize the Chamber of Commerce Board. She was owner of the Pampered Pooch, a spa for dogs whose owners hated that battle in the tub with Fido every month where both ended up soaking wet tail to snout, or who wearied of clipping toenails and hitting the ‘quick’ and watching Fifi turn from a cute Pekignese to a vicious snarling miniature pit bull in self protection.
Until Brenda, the past Presidents were mostly realtors who figured any tourism meant potential clients. Which is why they gave out free maps at Windy Rear Realty at the ‘Y’ where the loop road closed back on itself and the people without GPS could navigate back off the island without satellite assistance. Brenda, though, wanted to organize annual events. Tyee Pioneer Days, the Nettle Festival, a Shrimp Derby, a Yacht Club Regatta, the Flatheads Vintage Car Club Show, an Art Detour Tour to compete with the Mother’s Day Studio Tour, on and on. “We could apply for grants, hold fundraisers, advertise like crazy. The South End — a destination, not a dead end!! Whaddaya say??”
A year later and about a dozen brainstorming meetings, nobody had very much to say and nothing much had moved off the dime. Nobody knew how to write grants, nobody wanted to organize an event, nobody really understood publicity and advertising tactics, nobody really had any time. By then Brenda herself was a little tired, way more cynical and mostly wanted OUT. She asked who would like to take over the Presidency next year and was met with averted eyes, muttered excuses and shuffling feet.
Brenda has been President now 3 years. She says she’ll do it one more, but that’s IT. With any luck someone new will join.
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